WHY Digital

Website design and development with Hello Design, for the launch of Herman Miller’s online editorial platform, WHY. Bi-weekly art direction with a variety of photographers, illustrators and videographers to elevate the content.

Old bones, new design
The initial design for the editorial platform had one big challenge–design an editorial site using an existing platform. While very much out-of-date, we were able to design and build a dynamic homepage with integrated social media (now retired), flexible article pages, and new way to search within the channel.